The Austin comedy scene is changing fast and getting more competitive by the day, which can make it hard to get butts in seats for shows. In this workshop, ColdTowne Marketing Director & Creative Director of Austin Sketch Fest, Carolyn Kelleher, will provide a crash course on show marketing and how to leverage what you already have in order to grow your audience. Learn tips, tricks, and best practices that will help promote your show - even if you have low budget or bandwidth. (This workshop will be useful for anyone interested in basic events marketing but will also include some info specific to marketing comedy shows in Austin.)